MICROBOARD Rates as of 28 October 2026 Post a brief
A cars & garage creator at work

Niches → Cars & garage

What it costs to advertise with car and garage creators

Consumables sell here repeatedly, and a product that works gets named again months later without a fee.

$250–$620 a postbefore our 15% Detailing, winter tyres, weekend fixes.

Tell us what you need How these numbers are built

Who is watching

Men 25 to 55 doing the job themselves this weekend. Price and availability matter more than brand story, and part numbers get screenshotted.

Which formats work here

FormatWhat it is good for in this niche
One short videoClose enough to see the result: swirl marks going, a wheel coming off, a battery turning over in the cold.
One feed postGets found later when someone searches the product, which matters in a category people research.
Footage onlyGood value: shop lighting and a lift are hard to replicate.

What sells well

Detailing products and coatings, hand tools, diagnostics, winter tyres, batteries, parts retailers, car washes.

What is hard to place

Anything that needs a controlled environment to look good. This niche is filmed in a real garage in real weather.

How to brief it

Put the price on screen and say where it is sold. That is the question the comments will ask anyway.

When to book

Tyres and batteries from October, detailing from April. Both are dated campaigns and both book late.

Prices on this page are what this market pays, 28 October 2026, before our 15%. They are an estimate of the going rate, not a quote: every creator sets their own number.

A cars & garage creator at work

Cars & garage creators taking brand work

Kris Buchowicz · Miami, FloridaA Toyota master diagnostic mechanic, on camera.$520–$660 a feed postshort video $715–$910 · story set $250–$315 · footage only $700–$890
Erick Casso · Boston, MassachusettsCars, and the marketing around them.$460–$585 a feed postshort video $635–$805 · story set $220–$280 · footage only $620–$790
KN · FloridaSport mode or flight mode.$405–$515 a feed postshort video $555–$710 · story set $195–$245 · footage only $545–$690
Mitesh Zaveri · Toronto, OntarioA dad testing good cars and bad ones, so you drive the good ones.$400–$510 a feed postshort video $550–$705 · story set $190–$245 · footage only $540–$685

These are independent creators. We do not represent them and they have not agreed to anything. They are here because they take brand work and because their following was counted on their own profile on 28 October 2026. Write to them yourself, or tell us what you need and we will do it for you.

Other niches

Same market, different money and a different clock.