MICROBOARD Rates as of 28 October 2026 Post a brief
A outdoors creator at work

Niches → Outdoors

What it costs to advertise with outdoors creators

The longest lead times on this board, because the weather sets the schedule and the test is the point.

$350–$850 a postbefore our 15% Trail days, campsite cooking, cold-weather layers.

Tell us what you need How these numbers are built

Who is watching

Split between beginners buying their first proper kit and people who replace gear every few seasons. The first group is larger and buys at an approachable price.

Which formats work here

FormatWhat it is good for in this niche
One short videoA trip, a trail day, a night in the cold. Shorter than it sounds and more convincing than a studio shot.
One feed postGear lists get saved and come back for a year.
Footage onlyThe most expensive footage on this board and the hardest to shoot yourself, which is why it is worth the licence.

What sells well

Boots and packs, stoves, sleep systems, wool layers, sun protection, trail food, tourism boards.

What is hard to place

A guaranteed verdict. Cold-weather testing either works out there or it does not, and a creator who promises in advance is not testing.

How to brief it

Ship four to six weeks ahead and accept the weather. A mild-weekend review of a winter product tells your customer nothing.

When to book

Layers and stoves from September, boots and packs from March.

Prices on this page are what this market pays, 28 October 2026, before our 15%. They are an estimate of the going rate, not a quote: every creator sets their own number.

A outdoors creator at work

Outdoors creators taking brand work

Daniela · Vancouver, British ColumbiaOutdoors and city days.$675–$855 a feed postshort video $930–$1,185 · story set $325–$410 · footage only $910–$1,155
Alexandra Colbert · Trois-Rivieres, QuebecOutdoor, travel and lifestyle. Shoots her own.$510–$645 a feed postshort video $700–$895 · story set $245–$310 · footage only $685–$875
Sha Juniper Orton · Medford, OregonFly-fishing guide, coach and photographer.$505–$645 a feed postshort video $700–$890 · story set $245–$310 · footage only $685–$870
Austin · WisconsinOutdoors and travel.$485–$615 a feed postshort video $665–$850 · story set $230–$295 · footage only $650–$830

These are independent creators. We do not represent them and they have not agreed to anything. They are here because they take brand work and because their following was counted on their own profile on 28 October 2026. Write to them yourself, or tell us what you need and we will do it for you.

Other niches

Same market, different money and a different clock.